There she was.
Walking alone down the road.
Eyes that could’ve pierced even the darkest of souls.
With a seductive bounce in her step.
Gently swaying her ass in her stride.
And what an ass it was… I swear it could’ve launched a thousand ships.
There was only one possible reaction to seeing her. I walked straight up to her and told her what a fine ass she had. And told her we had to hook up.
Was she shocked?
Yes.
Did I get shot down?
Yes. I did.
But not for the reason you’re thinking.
Turns out she was dating one of my best friends ( I didn’t know about it ). I only later found out after she saw my picture in his phone and pointed me out. This was almost two weeks later.
Now, you may be wondering why I’m sharing these details of my love life… aren’t you?
Well, there’s a major marketing lesson hidden in there. You see.
Girls as attractive as her get approached several times per day. Everyday of the week.
In fact, they get approached so much they’re running on autopilot most of the time. With prerehearsed lines to shoot guys down. Because they can’t be bothered to remember every random Tom, Dick and Harry who walks up to them and asks for dance the bedroom tango with them…
Now.
The fact she remembered not only my face… but also:
- The exact location I approached her
- The exact thing I said to her
- The exact time I approached her
After two weeks. Without bunching me up with all the other guys who try hitting on her showed I had something they didn’t.
Strong Impact
And impact is what you’re supposed to have in your copy if you want to stand out. Your market is being bombarded with ads non stop throughout the day.
It takes drastic copy, like what I’ll write for you over at http://jaymakoni.com/write-my-copy to knock them out of their self imposed “zombie mode” and get their attention.
And, more importatly…
TO MAKE THEM REMEMBER YOU
-Jay
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