When I was a kid, I enjoyed watching Johnny Bravo.
Aside from his crazy antics trying to get a date, Johny also had the occasional marketing lesson in store for us.
One of his episodes had him visiting a dude ranch where there a “feared, untameable stallion” named Diablo. Nobody could ride it.
So, Johnny met this hot girl who then told him she would only go on a date with him if, and only if he could tame Diablo.
Johnny tried everything, but he had no luck. The horse kept kicking him off, and in some cases attacking him. Then, the horse smelled one of the mini burritos he has in his pockets. He gave tossed one of them into the horse’s mouth and then the horse was putty in his hands.
He gave it a mini burrito every now and then and it remained loyal.
Everyone was in shock at what happened.
Even the girl.
Johnny and Diablo actually became good friends.
And then, Johnny ran out of burritos. Soon as the horse noticed this it kicked him away and got rid of him.
But here’s the moral to this story:
You see, Johnny only had the horse’s loyalty because he kept feeding it. This is just like how your list will stay responsive to you as long as you’re emailing them ragularly. And keeping in touch.
The more regular you are, the more loyal your list. And the moar moolah you’ll rake in.
The moment you lose your email rhythm, you’ll watch helplessly as your response takes nose dive lower than the pits of hell themselves. It’s real easy for them to forget about you. Don’t let them do it.
Anyways, if you want to team up with me to tame your list and make them your loyal followers… then hit me up over at:
And let’s get kickin’.
Till the next wave of madness.