Damn winter has finally hit us in the Southern Hemisphere and I’m shivering my ass off as I write this. Now, on to business.
First off, today’s topic is gonna russtle some jimmies… especially if you’re in the moar conservative camp ( you will be offended by the subject matter ). Though considering you’re reading my shit that means you’re open minded enough to appreciate the message so without any further interruptions.
On with the show
Yesterday I promised to tell you the weird link between sex and email marketing and now I’m going to delivar the goods.
You see last week I had a chat with a good friend of mine ( I’ll call her “V” ) about why many women have never experienced climax while in bed with their partners. She then pointed to me how many of these women simply focused on lying there like a log and letting the man do all the work.
The man does a half-assed job because he’s the only one putting in any effort and the woman is left more unsatisfied than a ten year old after meeting “Santa” at the shopping mall and finding out that santa reeks of cheap booze and has no candy.
Yet what V told me was just the tip of the ice-berg… she then went on to explain how sex isn’t just an act of “taking” from your partner.
Instead it’s an act of “give and take”
The two way exchange is what facilitates a great experience for both parties and personally I cannot deny that. My most memorable sessions of bedroom cha-cha where with girls I can vividly recall to have actively having tried to make sure I had a good time ( Hey, keep your imagination in this email. Don’t let it wander now ).
The whole process is a positive feedback loop and the same principle applies in email.
You don’t just want to email your list when you only have something to sell, or when you want to pull their arm and peddle your wares like a desperate girl scout out to get her “annoying pitchman” badge…
Instead you want to give them a kickass experience each time they open your email
In fact, you want them to come out of your email feeling much better than they did when they started reading it. By doing this you’d be giving your list a strong emotional experience each time they read your email.
Whether they come out feeling entertained, or superior to their peers because they have you in the inbox showing them what to do, or feeling super motivated by your message… they’re receiving a unique form of entertainment from you they just can’t put their fingers on.
And what do they give you?
Their hard earned moolah when they buy your shit.
And when they pay you that gives you the opportunity to create moar awesome products and services for them, continuing the cycle.
See where I’m going with this?
Course you do 🙂
Anyways that’s all for today.
If you need a powerful email strategy that gives your subscribers awesome emotional experiences so they can give you their money, then you should join forces with me for a strategy session. Here’s what you have to do:
Go book a 30 minute slot for a call with me over at:
https://calendly.com/jaymakoni/30min and then email me your details over at:
[email protected] dot com
And I’ll get back to you.
…Till the next wave of madness…Vae Victis
PS Don’t want to book a calendly appointment? Want to simply reach me via email? Sure, go ahead. Or just go enter your details on this page:
And I’ll get back to you.
PPS Remember how I mentioned the recent crime wave in yesterday’s email? Well I wasn’t pulling your leg.
My neighbors got robbed last night. Damn thieves went in through the window and ransacked their bags and possessions.
So for the next few weeks I’ll be forcing myself to pull all nighters every night so I can guard my fort. Sucks donkey balls but someone’s gotta do it.
Anyways, I’m about to take mini window check to make sure nobody’s snooping around yard.