A few years ago a massive online fiasco happened.
A fiasco constantly repeated in the Internet marketing caves. When the droves of guru worshipers mobilise their keyboards in defense of their guru’s sacred name because someone badmouthed their idol.
Here’s the scoop behind the fiasco:
A ballsy publisher tried playing with fire when they took a set of photos taken of Beyonce without her makeup… pimples blemishes and all and published them online.
What followed was something that could only be described as “hell let loose”.
Beyonce’s fangirls boycotted the publisher and started sending death threats to both the magazine’s owner and the photographer.
For some reason beyond me they couldn’t stomach the idea of seeing their “idol” in a less than perfect light.
Beyonce just HAD to be perfect to them.
Anything else was a lie.
Even if the pictures where clearly unedited and showed Beyonce’s human side… the fangirls had already gone too far into the dark side. They couldn’t stomach the truth.
To them, Beyonce was the symbol of perfection.
So perfect in fact I’m pretty damn sure I’ll be marked for death when one of them reads this very sentence, because I’m going to come out and admit that Beyonce takes a shit at the end of the day like all of us.
Funny thing is something similar is happening in the parched plains of guru-ville.
You’ll be surprised just how many guru fanboys out there genuinely believe their guru can do no wrong.
These fellows are so convinced their guruz are always right, they’re willing to get into a fist fight with anyone who disagrees with them.
I genuinely wouldn’t be surprised if I got stabbed and shoved into the boot of an unmarked vehicle by pointing out that any of the top guns out there people worship is actually naked… and not wearing invisible clothes.
That being said, I’m glad some people are snapping out of it.
Had a chat with my good but Goutaman on Saturday morning and I gotta say he’s getting a hang of realising even his idols have to take a shit after eating all that spicy food.
It’s a whole different kind of clarity.
Nobody is perfect.
And it’s that lack of perfection that lets you see your real followers, from those who follow an “idea of you”.
Okay, nuff rambling.
I recently launched my new Facebook group and to be honest the group is still being set up. There isn’t even a cover image and I’m still getting a hang of this whole “group management” thing.
Come join the fun.
And watch first hand as I take one step forward and two more back while I learn how to launch a Facebook community based on email marketing… and just being real and yourself in your emails.
Hope to see you there 😉
Till the next wave of madness… Vae Victis…
On with the show